A Guide for Resellers: How to Sell TOP SIMs & Grow Your Business

Earn more by joining Brastel’s trusted reseller network

If you’re looking for a simple and profitable business opportunity, the TOP SIM reseller program is the perfect way to expand your services and attract new customers.
Whether you already work in telecommunications, operate a store that serves the foreign community, or simply want to start a side business, becoming a TOP SIM reseller allows you to offer quality prepaid SIM cards while earning attractive margins.

1. What is the TOP SIM Reseller Program?

The TOP SIM Reseller Program enables agents, stores, or individuals to buy prepaid SIMs in bulk and sell them directly to customers.
Resellers benefit from special wholesale prices, marketing support, and Brastel’s trusted brand reputation — all while providing customers with a reliable, contract-free mobile data solution.

Key benefits:

  • 📦 Bulk purchase discounts – buy SIMs at reseller prices and sell at retail rates.
  • Fast activation – help customers get connected immediately.
  • 💰 Flexible earning potential – the more you sell, the more you earn.
  • 🧾 Easy restocking and storage – SIM cards have no expiration date, so you can stock them without worrying about validity before sale.
  • 🌐 Strong brand support – leverage Brastel’s experience in telecom and international markets.

With TOP SIM, resellers can offer reliable physical SIM cards that meet the needs of both short-term and long-term users.



2. Who are your ideal customers?

TOP SIM is designed for flexibility, making it appealing to a wide range of users. As a reseller, understanding your target audience helps you promote effectively.

Main customer groups include:

  • 🌍 Foreign residents and expats – long-term users who need affordable data without contracts.
  • ✈️ Tourists and short-term visitors – travelers who need fast, reliable internet during their stay.
  • 🎓 Students – temporary residents who require an easy, no-commitment plan.
  • 👨‍💼 Remote workers and freelancers – those who rely on data for work.
  • 📱 Japanese users – customers looking for a secondary or backup SIM when their main plan’s data runs out.

💡 Tip: Highlight the no-contract, pay-as-you-go nature of TOP SIM — it’s perfect for anyone who values freedom and transparency.

3. Marketing ideas for resellers

To grow your sales and attract more customers, try these practical marketing approaches:

✅ Promote where your customers are

  • Display posters or flyers in language schools, hostels, travel agencies, etc.
  • Use your social media to share promotions and tutorials.
  • Partner with international communities, embassies, or organizations supporting foreign residents.

✅ Offer bundle promotions

Combine SIM sales with related services:

  • Phone accessories or top-up cards
  • Installation help or data setup
  • Discounts for multiple SIMs or group purchases

✅ Build trust

  • Be a knowledgeable advisor — customers value clear explanations and honest recommendations, especially if they’re new to Japan.

4. Customer support tips

Good after-sales support turns first-time buyers into loyal customers.
Here are common questions and how to address them:

Issue Explanation / Solution
📶 “My internet isn’t working.”                           Check if the APN settings are correctly configured. Provide a step-by-step guide for their device.
💾 “How do I check my balance?”                                          Show them the TOP SIM app, where they can view remaining data and recharge easily.
🔄 “Can I use the SIM again?” Yes — as long as they recharge within the validity period, the SIM remains active.
🧍 “Can I call or receive calls?” Explain that TOP SIM is for data, but can be combined with My 050 for voice calls.

💡 Pro tip: Keep a printed quick guide in your store or send it digitally to customers via QR code or email.

5. Best practices for growing your business

  • Share feedback from your customers with Brastel — it helps improve the service.
  • Stay active online — post photos, testimonials, and reviews.
  • Ask us and continue learning about SIM setup and new features to confidently assist customers.

The TOP SIM Reseller Program is a great way to grow your income while helping customers stay connected in Japan. With flexible plans, fast activation, no SIM expiration, and Brastel’s reliable support, resellers gain both profit and trust.

👉 To learn more about joining as a reseller or to place your first bulk order, visit https://shop.brastel.com/pages/reseller-program